We see them in pet stores in the weeks before Easter – cute little live Easter bunnies. What many of us don’t see is the sudden influx of bunnies being abandoned at shelters once Easter is over. But the House Rabbit Society, a nationwide rabbit rescue group with local chapters across the country, knows the problem all too well.
The local HRS chapter in Columbus, OH started the “Make Mine Chocolate!” campaign in 2002, encouraging people to buy chocolate bunnies, instead of live bunnies. The campaign has caught on and gone national. I interviewed Susan Mangold, Co-Founder of the national “Make Mine Chocolate!” campaign and website administrator for the campaign.