Lululemon has created an online ad for spray-on yoga pants in a humorous embrace of a late-night comedy joke. Jimmy Kimmel aired a spoof commercial Thursday about the fake product, called "Lululemon Pledge," while mocking the fact that some schools have banned yoga pants for being too tight."Lululemon Pledge — because the best pants are no pants at all," a voice-over for the ad says.
From: www.businessinsider.com