Tanning with baby oil in the days before we knew much.
The 1970s were an era of living dangerously, when we rode in cars without seat belts, took bike rides without benefit of a helmet, before airbags, before nutrition labeling and before surgeon general warnings. Before anyone knew what ultraviolet rays were not healthy.
Photo credits: 1974 Johnson's baby oil ad with Ali McGraw.
A bit of humor:
I just turned my brightness all the way up on the iPhone & got a nice little tan.
There is a fine line between a tan and looking like you rolled around in a bag of Doritos.
I competed in the sun-tanning Olympics, but all I did was get bronze